Data report

Data Report The use of

data reports can monitor daily promotion conditions, you can analyze different data performances to enhance the promotion effect.

, for example: Xiaoming analyzes the conversion data of the distribution component website dimension, and found that the conversion rate of the A site is far below other sites, you can choose to exclude A sites during delivery. In the conversion data analysis of creative dimensions, it is found that A creative effect is far better than B creative, and you can focus on creativity, and modify B creative, replace.

How to view

Promoting the management page in Baidu search promotion system, click "Data Report" in the toolbar to enter. Select the data report type, time unit, click Generate Report to view.

Data Report Type

Baidu search promotion provides the following data reports:

account report: You can view the overall promotion of the account within the specified time.

Plan Report: You can view the promotion performance of the specified time-based programming.

unit Report: You can view the promotion performance of the specified time within the specified time.

Keyword report: You can view the promotion performance of the keyword keyword within the specified time.

Creative Report: You can view the promotion performance of the specified time.

Action sub-chain report: You can view the promotion performance of the sub-strand of the specified time.

Different regional reports: You can view the promotion performance of accounts in the specified time.

Monitoring folder report: You can view the promotion of keywords within the specified time period monitoring folder or monitoring folder.

Specified Scope Report: You can specify any of the time periods to see the granularity, any designated promotion performance of the material.

Invalid Click Report: You can view the overall invalid click filtering situation, the report provides the account level before filtering, filter clicks, filter ratio, and filters.

Data Report Bill Diamond

In the data report, click on the corresponding material (not deleted), you can also directly jump to the corresponding material hierarchy in the promotion management, convenient to operate Optimize.

Data Report Download

to provide a download of data reports. The formats include both CSV and TXT, and the CSV format is provided by default.

Data report custom

In the data report, click the "Generation Report" drop button to select "Custom Report" to make a custom report. Customized reports can be generated daily, weekly, monthly scheduled. You can also send the report to the specified email, and the email can be filled in multiple, and multiple mailboxes are separated by commas.

FAQ

Data report is real-time?

The data on the day will have a certain delay, please be based on the second day.

Deleted materials can also check data?

can, if the material has been deleted, and there correspond to the corresponding data, it will be present in the data report, and mark "deleted" .

Data differences

Why Baidu Data Report is different from the data of some website traffic analysis software:

The following reasons have It may cause some website traffic analysis software to produce a certain difference:

1. If your website is slow, the netizens may not wait until the webpage is completely open, turn off the web, or say, Network transmission is interrupted by the location called by the statistical code, causing the statistical code to not take effect, and the website traffic analysis software will not be able to count this visit.

For example: Netizens have not waited until the webpage is completely opened (if the statistics are placed on the page, you must wait until the web page is completely opened, the statistics will be recorded), click another link, then this visit will not be Website traffic analysis software is correctly recorded.

2. You submitted the web page is an invalid link. Netizens cannot reach your page after normal click link, which will also cause website traffic analysis software to not count.

3. Some website traffic analysis software is based on keywords, but in a wide match, the keywords you have not submitted may also trigger your promotion results. Website traffic analysis software may be difficult to count this. Click on the clicks of a match, provided data may also differ from the data we provide.

4. Key words point to the statistical code in the page, or not embed JS scripts correctly.

5. When you click, the network connections between netizens and your websites are not smooth, and the data packets are lost or waiting for a long time to cause the connection interrupt.

6. Multiple netizens from the same gateway exports open the web page is the cache interface of the gateway device, causing the statistical code unloaded.

7. The network connection pathway of the statistical system itself is not smooth.

8. The statistical system itself has poor data response support capacity, resulting in loss of statistics.

9. Search Identification Code of the Statistical System The identification of the search engine, the keyword decoding has a missing, resulting in loss of statistics.