Consumption patterns
Definition
Generalized lifestyle refers to people's survival and activity, narrow lifestyles are the way people combine with consumption materials, that is, consumption. The consumption method is determined by the production method, the social nature of the production method determines the social nature of the consumption method; the natural form of the production method determines the natural form of the consumption method; the production method has changed, and the consumption method should also be changed accordingly. Consumption mode is counter-acting method, consumption method with production methods, to produce development and consumption of production forces, lagging or transcending production methods to produce development, destruction or harm production of production forces Relationship and improvement. With the development of science and technology, the development of consumption is also growing, such as facilitating food, household appliances, modern transportation information tools, and created unprecedented consumption methods, changing people's previous consumption methods.
Nature
Consumption method is an important aspect of people's social lifestyle. It is a way of natural relationships in consumers and consumption objects, and consumers have formed a certain social relationship in consumer life. Therefore, the consumption method has natural and social two attributes.
The natural attributes of consumption methods mainly depends on natural conditions (including natural geography, ecological environment, physiology, etc.) and people conquer natural capacity, that is, productivity levels. As a person under certain natural conditions, consumers need certain consumption objects and consumption methods that are adapted to their natural environments, and can also produce consumption objects that meet people's needs; people also create consumption objects Tools, means, methods, and methods of consumption objects, are required; for specific consumption objects (such as labor), it also requires consumption in a specific way. Therefore, the natural specification and changes in the consumption method are always adapted to the ability of human transformation nature and their development.
The social attributes of consumption methods depends on people's social relationships, mainly: 1 socioeconomic factors. Including the social economic form, accounting for the social production relationship of the dominant status, and the economic system adapted to the nature of the production relationship, the price of consumer income and consumption subjects under commodity economic conditions. 2 Social politics and legal factors. Includes political systems, political systems, and legal systems that are adapted to a certain economic system. 3 social history and cultural factors. Including social historical traditions, cultural traditions, social consciousness, customs, and consumer national culture, regional culture, age, occupation, family characteristics. Among the above three factors, economic factors are the basic factors in which the social nature of consumption mode is specified.
Consumption method is a way consumers relationship with consumption objects under certain natural and social conditions. The formation and change of consumption methods is subject to natural and social conditions, and is also affected by the subjective psychological factors of consumers in a certain natural and social environment. For example, in the commodity economy, why consumers buy, what to buy, how to buy, etc., in addition to objective conditions, it is also subject to subjective factors such as consumers themselves. The consumer process is the process of consumer subjective and consumption object objective interactions, the natural nature and social nature of consumption methods are also reflected in this process. In this sense, consumption methods are the sum of all the behaviors of consumers under certain conditions, the choice of consumption objects, accounting, dominance, and use.
The objective conditions have certain consistency, and consumers also have some common consumption psychology. Therefore, some consumption methods reflect some common basic guidelines for consumers under certain conditions. However, the particularity of the environment, the mutual differences between consumers and preferences, but also make consumers' consumption. Therefore, a certain social consumption method can only be in the specific consumption mode of consumers, and is an outline of common basic guidelines in the specific consumption of consumers.
Classification
Consumption method can distinguish between two basic forms of consumption and social collective unified organization directly under consumer individual. The former is consumer, including consumer decision-making rights, as a consumption of consumer life, as a consumer, is achieved by direct independent possessing and disposal, the latter is As a unified organizer of consumption, organize consumer behavior for consumers.
The consumer individual's necessity is directly for consumption, mainly from two reasons: 1 consumption is part of consumers' personal life content, consumers need a thousand differentiation, demanding that society must respect their own arrangements The right; 2 consumers have independent material benefits, with independent consumption rights.
The necessity of social collective unified organizational consumption is also from two reasons: 1 Some consumption objects are impossible to split into many units for consumers, they can only consume alone. Social public consumption in the form of consumption; or more consumption results in the form of social public consumption. Such consumption objects are often provided by society and regulate consumption guidelines, and organize consumer consumption. The consumption of this type of consumption is often not charged to consumers, that is, it will enter consumption, such as television, broadcasting and other public consumer facilities. 2 In order to achieve social goals such as social politics, economic, cultural and welfare, social goals such as social politics, economic, cultural, and welfare must give certain unified organizations to consumers, to ensure consumer's common consumption rights and regulations corresponding consumption responsibility. For example, in order to improve the quality of the population, control the population, or provide consumers to provide education, labor insurance, medical and other labor and family planning, medical and health supplies, etc. in the form of free, low-cost or subsidies. Make it in the nature of social public consumption.
The consumption of consumption and collective uniform organizations directly in individuals is complementary and complementary in meeting life. However, in the case of the total amount of consumer funds, both have contradictory. When allocating the consumer fund, it is necessary to interact, comprehensive arrangements, according to the status and role of these two basic consumption forms, so that the two maintain an appropriate ratio.
constraints
Consumption method is an important part of the entire lifestyle. The formation of a certain consumption method is not the result of some subjective arbitrarily selection, but is subject to a variety of social factors and natural factors.
1 It depends on a certain level of productivity and a certain way of production. Individual production methods determine the individual consumption method. When the individual's production method is changed to the social production method, the individual's consumption is also transformed into socialized consumption.
2 Adaptation of a production force has also determined a certain way of consumption. The capitalist system determines that the bourgeois consumption method has great luxury and vulgarity; and the socialist system determines that people must achieve spiritual civilization while achieving material civilization, emphasizing consumption is good for physical and mental health and social progress.
3 consumption methods are also subject to product natural attributes, and each particular product is consumed by specific methods. If you ornamental, you must have a movie, copy, and corresponding shortage facilities.
4 consumption methods is also affected by the national geographical environment, resource conditions, national tradition and custom habits, ethical norms.
Consumption method is not negatively determined by factors, in socialist conditions, it will reverse the productivity and production methods to promote (or hinder) the virtual circulation of the national economy and People's life needs to be fully satisfied.
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